HOW CHANDRANI PEARLS UNIFIED MULTI-BRANCH SALES AND GST COMPLIANCE USING ZOHO BOOK

Overview

Chandrani Pearls, a premier pearl jewelry brand with a pan-India presence, faced major operational inefficiencies due to decentralized branch accounting and manual sales entry. By implementingZoho Books — integrated with their existing in-house portal via API — we were able to centralize branch data, streamline sales consolidation, and simplify monthly GST filing.
The result: reduced errors, significant time savings, and improved financial visibility across branches.

Key takeaways:

• Transition from manual, branch-wise desktop applications to a unified cloud accounting platform.
• Automated consolidation of branch sales data.
• Simplified multi-GSTIN compliance and streamlined GST filings.
• Enhanced accuracy, operational efficiency, and real-time financial visibility.

Executive Summary

About Chandrani Pearls

Founded in 1985 in Kolkata, Chandrani Pearls has grown into one of India’s foremost pearl jewellery brands with more than 50 retail showrooms/stores across the country.

Their offerings — ranging from classic pearl necklaces to contemporary and premium jewellery — have made them a household name among customers who value quality craftsmanship and purity of pearls.
As the business expanded across multiple locations (including different states), it accumulated a complex web of branch-wise sales data, maintained via a desktop-based, in-house developed portal. “We began as a single store in Kolkata in 1985; over decades, our expansion took us to dozens of locations across India — which led to a complex network of separate databases.”

With rising scale came increasing challenges — manual data consolidation, incomplete visibility of branch-wise performance, and a cumbersome process for GST filing across multiple entities.

Problem Statement and Key Challenges

Chandrani Pearls’ growth created operational bottlenecks. The major pain points included:

• Decentralized data entry: Multiple Tally was maintained for each branch. Sales from all branches had to be manually entered — often by staff— into a central system for consolidated reporting. This was time-consuming and error-prone.
• Lack of real-time consolidation: Because databases were separate, consolidating sales for the entire organization (for management reporting, inventory checks, branch-wise performance analysis) was cumbersome and delayed.
• GST compliance challenges: With multiple branches (potentially with multiple GSTINs), compiling all branch data for monthly GST returns was a major ordeal. Risk of missed entries, mis-consolidation or data loss was high.
• Resource inefficiency and delays: Substantial human effort was wasted on repetitive data entry; delays in sales consolidation meant delayed insights for management decisions.
• Scalability issues: As the number of branches grew, these manual processes would scale poorly, increasing risk and overhead.

Evaluation of the Problem

Given our understanding of Chandrani Pearls’ scale, their multiple branches, and manual processes, our team (Rapguru) conducted a thorough review.

Key observations:

• There was no unified ledger or central repository; branch-wise databases existed in silos.
• Branch-level data was disconnected from head-office financials — makingconsolidated financial / sales reports unreliable or significantly delayed.
• GST filing — which requires accurate, consolidated sales and purchase data — was a recurring pain point because of manual compilation from disparate systems.
• The existing in-house portal lacked robust scalability or integration capabilities for centralized accounting or tax compliance workflows.

Hence, the need was clear: move to a comprehensive accounting solution supporting multi-branch operations, GST compliance, and capability to integrate with their existing portal.